Unique Positioning

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Fully-integrated
1.27 MTPA Urea Plant
One of India's Largest
Single-stream Fertiliser Plants

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Process Technologies to Deliver
Operational Efficiency from
KBR (US) and Saipem (Italy)

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Strong Distribution Network and
Location-based Advantage
to Serve Urea-Deficit
Eastern Region

Matix Chairman Nishant Kanodia
sees eastern states as India’s
fertilizer demand growth engine

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Plant Overview
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Unique Positioning

Unique Positioning

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Plant Overview
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Unique Positioning

The company’s core market of eastern India covers the states of West Bengal, Bihar, Jharkhand, Odisha, Assam, and North-east. With limited capacity in the region, the plant is a lifeline for the farmers in the region. Apart from fulfilling the local area shortfall and being a reliable supply source, the spin-offs from the plant’s operations include:

Reduced dependence on urea imports
Minimised freight for feedstock and finished goods
Foreign exchange savings
Cost-optimised and timely delivery of products to farmers
Increased agricultural productivity and farm incomes
Opportunities for direct and indirect employment

Apart from its strong presence in the eastern region, Matix also serves northern and other states, which include Uttar Pradesh, Punjab, and Haryana.